Shooting Schedule

Shooting Schedule

DATE	Characters	Location	Duration	Shots
29th November 2011	Ross and Matt	Forest	2 hours	Medium, Establishing, reaction, follow, hand held
1st December 2011	Ross	Car	10 mins	Over the shoulder, side
2nd December 2011	Ross and Matt	Forest	1 hour	Close Up, mirror, tracking, pan
6th December 2011	Bird shots	Field	20 mins	Long shot

Treatment and Pitch

Pitch and Treatment

NAME: Ross Campbell, Ollie Miller (partner)

TITLE: BirdWatcher

GENRE: Thriller

           

A teenage bird watcher is driving to his favourite spot amongst nature. However today is different. Whilst driving through the vast forest he sees something, someone. By getting out to investigate, he is led deeper into the words, deeper into the unknown, deeper into his fate.

Camera Shots

·        Over the shoulder Shot

·        Establishing Shot

·        Medium Shot

·        Follow Shot

·        Reaction Shot

·        Handheld Shot

·        Mirror Shot

·        Close Up Shot

Target Audience

            The target audience for BirdWatcher is 15 – 30 year olds that enjoy watching films of a thriller genre.  

Possible Logo

Mood Board - Genre

Research

Research for Trailer

           

            We researched many trailers from our target genre which was horror/thriller. We wanted to establish what made the trailer successful, powerful and what made you want to watch the film. The film trailers we looked at in detail were:

·         Disturbia

This trailer used many different shots, showing the different locations used in the film. The trailer also used fast paced editing, where the editing got gradually quicker throughout. This built suspension and therefore gave the trailer its genre. We also noticed that the characters in the film reflected the target audience (teenagers), this helped the audience relate to what was going on screen.

·         The Crazies

This trailer used sound to create tension. The music gradually got louder throughout, as the trailer led the audience to the climax. The trailer also used diegetic sounds of the outside world to lull the audience into a false sense of security.  

·         The Orphan

This trailer featured the creepy protagonist in virtually every shot, which gave the audience a good sense of the film was about. The trailer also made the genre clear – by adding the films scariest scenes.

Vox Pop

Film Title Idea

We have decided to call our film "Birdwatcher". We feel that this name is catchy and original and it isn't too long which means that it is more likely to be remembered.

Film Mind Map

Vox Pop

Trainer Advert

Magazine Covers

MAGAZINE COVERS

Both magazine covers have a similar layout. The protagonist of the film is pictured (the only picture on the magazine) and the writing works around the character. The title of the film is shown in a large clear font so it is easily visible. The title is shown on top of the main character, this helps the audience make the connection between the character/actor and what film they are in. Both magazine covers use colour as a way of advertising the film, for example the electric blue is used in “Total film” to reflect the colour of the Avatar. Both covers use subtitles showing key sections of the magazine.

The covers display the target audience in the picture of the main character. For example in the “Empire” magazine James Bond is holding a gun and looks beaten up. This displays that the film is in the genre of an action. In comparison the “Total Film” magazine reflects the target audience by using the futuristic blue colour and displaying the graphics of the Avatar showing that it’s in the genre of adventure.

Shot List

1. Ten or twelve low angle shots showing only characters costume from waist down, all wearing the same trainers (our product shown). Fast edits to show the wide target audience of the product. Exactly the same side angle shot for each actor.
2. Establishing mid long shot showing first main actor wearing the same trainers from behind. Shows second actor opening the "cinema door" for them and first main walking through.
3. Cut back to the same side angle shot as number 1 showing first main actor from the waist down walking into the cinema.
4. Master shot from the corner of the theatre - showing the whole seating plan (and possibly screen?) shows first main actor walking into the setting and sitting down in the front, centre seat.
5. Mid shot showing first main actor who's just sat down being served popcorn (?) by third actor in their seat.
6. Repeat shots number two and three showing second main actor walking into the theatre but this time wearing old and tatty trainers.
7. Mid long shot showing third serving popcorn has left and making sure to show actor's facial expression who has just walked in, showing they're annoyed at the first main actor who walked in because they evidently wanted the middle, centre seat the other has taken.

(slogan and brand name comes in)

Practice film

Treatment for Advert

Plot: Lots of fast edits showing different people walking into a cinema setting. Then shows a person wearing the "watchers" trainers sit down in the best seat in the cinema. A person wearing old trainers arrives at the cinema but is unable to get a good seat as he is late. Brand and Slogan then displayed on screen.

Setting: To replicated a cinema in school theatre.

Characters: Lots of different actors in the advert to sow the whole target audience, but only the legs and feet of the actors are shown.

Costume: for majority, costumes will only be shown from waist down. Every day wear, evident that both men and women our in the advert.

Sound: Possibly cat walk music, when actors are walking in to cinema to make the advert more humorous.

SFX: none, fast edits to show maximum people wearing the trainers.

Advert

When deciding the brand name and slogan for our advert, we thought of a few possibilitys. We tried to make the brand name and slogan suit our target audience - which was "cinema goers", and also the product - which was "trainers". We finally decided on our brand name which was "Watchers" and our slogan - which was "get the best seat wearing the best trainers".