MAGAZINE COVERS
Both magazine covers have a similar layout. The protagonist of the film is pictured (the only picture on the magazine) and the writing works around the character. The title of the film is shown in a large clear font so it is easily visible. The title is shown on top of the main character, this helps the audience make the connection between the character/actor and what film they are in. Both magazine covers use colour as a way of advertising the film, for example the electric blue is used in “Total film” to reflect the colour of the Avatar. Both covers use subtitles showing key sections of the magazine.
The covers display the target audience in the picture of the main character. For example in the “Empire” magazine James Bond is holding a gun and looks beaten up. This displays that the film is in the genre of an action. In comparison the “Total Film” magazine reflects the target audience by using the futuristic blue colour and displaying the graphics of the Avatar showing that it’s in the genre of adventure.
